Author: Lisa S

Top Reasons for Yoga, Fitness and Pilates Studios to Sell Gift Cards

Posted on by Lisa S

It’s no secret that the yoga, fitness and pilates studios are on the rise. As people become more aware of the benefits of both practices, they’re taking their classes as often as possible.

In addition to providing a great workout, yoga and pilates can also improve your mental health and help you sleep better at night. Offering clients gift cards is a fun way to help them keep up with their practice and give them an incentive to go. Here are the top reasons why your yoga or pilates studio should sell gift cards.  And if you didn’t know this already, My Best Studio lets you sell gift cards from its studio management software.

1. Gift cards can help with studio expenses
Yoga , Fitness and Pilates Studios are businesses. They need money to pay their rent, buy new equipment, pay their employees, and more. Selling gift cards can help you to raise money for your studio without having to spend time asking people for donations or selling your own products (e.g., clothing).

2. Gift Cards are easy to sell online.
You can sell gift cards on social media platforms like Facebook, Instagram, and Twitter or through your own website. If you don’t have your own website yet, that’s okay—we’d be happy to help you get started!

3. People love buying gifts for friends and family members.
One of the reason people love to buy a gift card for people who practice yoga or pilates is because it’s something they enjoy doing together! However, not everyone has enough time in their schedule for classes due to work schedules or other commitments like school or children at home; therefore, buying a gift card allows them more flexibility in scheduling when they go next time around!

4. Its a marketing tactic.
Gift cards are an opportunity for you to market yourself outside of the studio. You can use gift cards as a way of advertising yourself and your services through social media or direct mail campaigns—and even get creative with packaging! Its also a great way for studios that don’t have brick-and-mortar locations (like those with only online classes) to get their name out there and find new clients. You can always offer free shipping if someone buys more than one card at once!

5. They are a gift choice for every budget
You can sell gift cards in any denomination you like—from $5 to $500—so you can cater to every budget!

How to Improve Pilates Class Attendance

Posted on by Lisa S

Attendance is the lifeblood of a pilates studio. If classes are unattended, businesses can’t make money and staff (in this case, coaches) can’t pay their bills. And if businesses can’t pay their bills, they’ll close their doors. So it’s important to build class attendances as a business and as coaches. In this article, we share some time tested tips that you can follow to improve pilates class attendance.

Tip 1
Have a clear, concise class description and make sure all students know what is expected of them. Be sure to include details such as whether the class is designed for beginners or advanced-level students and what you aim for students to achieve through your classes.

Tip 2
Hold your classes at times that work for your students: mornings, afternoons, evenings, and weekends. If you teach at an inconvenient time for your target market (e.g., early morning), consider switching it up to something more reasonable (e.g., late evening). If you think people won’t come because they don’t want to wake up early enough for a 6am class, give it a try anyway—you never know what they’ll say until they actually do it!

Tip 3
Make sure to include a warm-up, cool down, and stretching in every class so that it doesn’t feel like a workout. Warming up the body helps students get more out of the class, so they feel a sense of achievement and are likely to want to come back for more.

Tip 4
Be prepared! Have everything set up before the class starts so you don’t waste time during the session trying to find things or get distracted by other things happening around you (e.g. phone calls). A disorganized class is likely to leave a bad taste especially among serious fitness enthusiasts and they’d be more likely to drop classes.

Tip 5
Give out freebies at the door (like lip balm or water bottles) – this is a great strategy to get people to try your classes a couple of times. Fun freebies like key rings or fridge magnets dont have to be expensive but it adds an element of delight and creates a positive impression among your students.

Why you should improve class attendance? I know, You’re a Pilates pro and you can’t understand why 90% of the participants are not showing up to your class, making it hard for you to keep your schedule full and earn enough money to sustain your lifestyle.

In order to optimize class attendance we need to focus on reasons why people want to come to class and then encourage them. A pilates studio management software like My Best Studio can help you track attendance so you know if your classes are fully booked or if there’s room for improvement.

What Issues Do Gym Owners Have To Face While Operating Their Fitness Business?

Posted on by Lisa S

Running a fitness business requires more than setting up and maintaining your fitness studio. Here are some of the most common issues that gym owners face while operating their fitness business (and how to solve them!)

Low subscriptions or membership sales
While having a smoothly functioning fitness studio is obviously the most important, without a marketing strategy, your business is bound to fail over time. You need to have the ball rolling on marketing efforts consistently to ensure customers know about your studio offerings and trust your quality. The most effective way to do this is by making sure all of your marketing efforts are cohesive and consistent. If you have multiple social media accounts, for example, make sure they all align with one another in terms of style and tone.

Poor customer retention
A lot of studios make the mistake of focusing on new customers instead of retaining their existing ones. But if you have customers who love your services and keep coming back, they’ll tell their friends about it—and that’s how word-of-mouth advertising works! So make sure you have a system in place for keeping track of your customers’ satisfaction levels, so that you can do everything you can for them to ensure they keep coming back for more.

Bad studio administration
Instead of focusing on what they do best, fitness instructors often get burdened by the administrative aspects of managing a studio. This leads to frustration and affects the quality of output. Fitness studio owners spend an inordinate amount of time checking on membership payments, tracking employee performance or on class bookings. With a fitness studio management software like My Best Studio, this is an issue that can be easily solved – all at a super affordable price.

Lack of visibility on performance
Where is your studio going? How is it performing? How many sales are you making from your retail fitness collection? How many returning members do you have and how many have dropped out? Whats your percentage of growth month on month? Only when you have a birds eye view on your studios performance can you optimize your current operations and plan for the future. My Best Studio helps you do that, offering access to a wide range of performance reports to help you run your studio at top efficiency.

A fitness studio management software can solve many of the problems of running a fitness studio. It helps you get more done efficiently by streamlining important functions of a fitness studio.If you’re on the market for a fitness studio software, explore how My Best Studio can help. It’s a comprehensive software, affordably priced and one of the most popular choices around.

How to Attract More Fitness Clients and Turn Them into Loyal Members

Posted on by Lisa S

If you’re a fitness professional, it’s not always easy to attract new members and keep them happy. You need to find ways to make your gym stand out from the competition.

Here are some tips for attracting more clients and turning them into loyal members:

1. Offer a free trial period.
The number one reason people don’t go to the gym is that they feel like they are overcommitting. They don’t know whether it will suit them, their lifestyles, schedules and abilities. If you’re a personal trainer, you can help solve this problem by offering a free trial. Some savvy fitness studio marketers go a step further an even offer rides to and from their clients’ homes. Give them a call and ask if they’d like a ride to their session, or offer to pick them up after they’re done working out. It’s a great way to show your clients that you care about them!

2. Have a clear pricing structure
A standard price includes all fees and charges in one monthly price. If a client signs up with your fitness studio at a particular price, only to find hidden charges and additional costs repeatedly thrown his way, he’s likely to get disillusioned. Lack of price transparency is a clear way to lose customers who could otherwise have become loyalists.

3. Provide incentives
Get people to sign up at certain times of year. For example, offer discounts on annual passes during summer months, when everyone is looking to get the perfect summer body. Offer deep discounts in the winter months as a way to sustain your cash flow.

4. Create a referral program
A referral program is an easy way for your existing clients to tell their friends about you and earn rewards for doing so. It encourages them to send their friends and family members into the gym or studio where they train so that those people can enjoy all of the great things about working with you—and help keep them coming back as well! People love to workout with their friends so its a great way to convert customers into loyalists.

5. Focus on a robust marketing strategy
You have to show potential members why working with your business is worth the money and time investment. You have to make them understand why it’s worth investing in themselves by using your services. You can’t just use one or two marketing strategies and expect results—you need an entire strategy that focuses on different types of outreach, from social media posts to mailers to events and so much more.

Pilates & Power Pilates – What’s the Difference?

Posted on by Lisa S

Pilates and Power Pilates are both great exercises for toning your muscles, but they’re quite different. Let’s look at the similarities and differences in a little more detail.

Pilates
Pilates is an exercise that focuses on using your own body weight to strengthen the muscles in your core, back, hips, and thighs. It’s a great workout because it helps you build strength without putting too much stress on your joints. It’s also a low-impact exercise that doesn’t put too much strain on your body or leave you feeling sore afterwards. It focuses on developing core strength and flexibility, and can be performed without any equipment at all. It also emphasizes stretching which helps dancers prevent injury through increased range of motion. The goal of traditional Pilates is to create long, lean muscles and increase overall flexibility.

Power pilates
Power Pilates is a type of Pilates that uses weights or resistance bands to increase the intensity of each exercise. This makes it more challenging than regular Pilates and gives you better results. These workouts typically last less than an hour because they’re more intense than traditional Pilates workouts.  The classes involve more repetitions per exercise in order to increase endurance as well as build strength and stamina over time.If you’re looking to add some variety into your workout routine while still getting amazing results, this is definitely something worth trying out!

Both focus on core strength, flexibility, and balance—but they go about it in different ways. The equipment used in Power Pilates is different from what is used in traditional Pilates—the mat exercises from both workouts are similar though! In traditional Pilates classes, instructors will use resistance bands and dumbbells (or no equipment at all!), while in Power Pilates classes there are machines with adjustable resistance levels that mimic free weights like barbells or dumbbells but provide greater control over weight progression. So how do you know which one is right for you?

Pilates vs. Power Pilates – Which one should you choose?
Both forms of exercise are great for improving your posture and reducing back pain, but if you want a challenge or want to lose weight faster, then Power Pilates might be the better choice. Power pilates is great for those who are looking for an intense workout that will get your heart rate up in just one session—but it may not be ideal if you’re looking for something more relaxing like traditional Pilates offers!

As a pilates studio owner it’s helpful to know and educate your clients about the difference between pilates and power pilates. Another thing that can greatly help you with managing your business is investing in a pilates studio management software. My Best Studio’s pilates studio software is offered at a flat monthly price, with no hidden charges. Know more.

How to Use Fitness Studio Software To Grow Your Business

Posted on by Lisa S

Fitness studio owners know that business is a constant battle. You’re always on the lookout for ways to grow your clientele and improve your bottom line.

If you’re a fitness studio owner, you know how important it is to have the right software in place. Not only does it help you manage your business and keep track of your clients, but it also helps you grow your revenue by providing data that can be used for advertising purposes.

In this article, we’ll go over some of the key ways fitness studio owners can use fitness studio management software to help them grow and manage their businesses.

Cropped shot of an attractive young woman working out with a kettle bell in the gym

Schedule Appointments
Scheduling appointments is a task that can take up valuable time at any business (let alone a busy one like yours). With fitness studio software you can effortlessly book classes and schedule appointments at the click of a button.

Manage Your Client Data
Fitness studio software makes it easy to manage client data and track your clients’ progress. You can add new clients, keep track of their workouts, and see how far they’ve come.

Track Your Fitness Studio’s Performance
Fitness studio software allows you to track your fitness studio’s performance over time. You’ll be able to see how many sales you’ve made each month, how much money you’ve made from new client membership and more

Keep Track Of Employee Schedules And Workouts
With Fitness Studio Software, you’ll be able to keep track of employee schedules and workouts too. This way employees will know when they’re scheduled to take a class or perform other studio related tasks such as cleaning equipment or doing inventory checks

The My Best Studio Advantage
 My Best Studio’s fitness studio software platform is unlike any other on the market. It’s easy to navigate and intuitively designed, which means even someone who hasn’t worked with computer programs before will feel comfortable using it. And because it was built by experts for fitness studio owners, we know exactly what you need in order to succeed.

A fitness studio management software like My Best Studio automates the time-consuming tasks in your day so that you can focus on the important stuff. Know more.

Why You Need To Workout Under The Guidance of A Trainer

Posted on by Lisa S

When you work out in a gym, it can be hard to know what exercises are best for you.

That’s where a trainer comes in.

A trainer will help you understand your body and your fitness goals
Defining and aligning fitness goals is the first step to working out more effectively. A fitness trainer or instructor will be able to tailor a workout plan to meet your needs, and they’ll also have experience with common injuries and issues. If you’re struggling with something like knee pain or back pain, they might recommend specific exercises that will help alleviate that issue.

A trainer will guide you towards developing a fitness routine
If you’re not sure what you should be doing when working out, just ask! A good trainer will be happy to help guide you through the process of building a routine that feels right for your body type and fitness goals.

A trainer will help you understand how to use machines correctly and safely.
Using equipment correctly and ensuring perfect form will prevent injury. A fitness trainer is qualified to help you understand how to perform exercises so that they’re effective and safe. They’ll also make sure you’re doing them right, so that you don’t get hurt or injure yourself.

A trainer can help you modify your exercise plan when necessary
They’ll walk you through how to modify exercises if they’re too advanced or not challenging enough for you. And they’ll give you feedback on whether or not particular exercises are safe for your body (and which ones aren’t). A trainer helps you maintain progression so that you hit your fitness goals and challenge yourself just the right amount.

A trainer keeps track of your progress
Over time, your trainer will be able to track your performance, consistency and results so that they can make adjustments as needed.

A trainer goes above and beyond to help you reach your goals
A good trainer will also have someone who can help keep track of what’s going on in your life—what is eating into your time for workouts? What could be preventing you from achieving your goals? How can we make sure this doesn’t happen next time?

Even though you may have been working out for years, there is always more you can do if you have someone guiding you through the process and helping you set goals for yourself. The bottom line is that working out under the guidance of a trainer means having someone who knows what they’re doing there with you every step of the way—they can make sure that when things start getting tough or confusing, it’s not just you going it alone.

If you are a fitness trainer who own a personal training fitness studio, consider researching how a personal training studio management software can help you get more productive with managing your business. My Best Studio is a great place to get started.

Web Design Trend Watch: Pantone’s Color of the Year

Posted on by Lisa S

If you’re curious and excited to know what the color of the year means, you’re not alone. Allow us to explain. The Pantone Color of the Year is a reflection of our world and things that are occurring in global culture. It is an expression and an answer through color to what people are looking for.

What is Viva Magenta ?
Viva Magenta has been chosen by Pantone as the color of the year 2023. The shade is powerful, vibrant, bold, fearless and rooted in nature. It’s a pulsating color from the red family that can effortlessly add a sense of joyfulness and optimism to your interiors.

Thoughts behind Pantone’s color pick
Leatrice Eiseman, Executive Director, Pantone Color Institute says “In this age of technology, we look to draw inspiration from nature and what is real. PANTONE 18-1750 Viva Magenta descends from the red family, and is inspired by the red of cochineal, one of the most precious dyes belonging to the natural dye family as well as one of the strongest and brightest the world has known.

Rooted in the primordial, PANTONE 18-1750 Viva Magenta reconnects us to original matter. Invoking the forces of nature, PANTONE 18-1750 Viva Magenta galvanizes our spirit, helping us to build our inner strength.”

About Pantone’s Color Matching System
The Pantone Color System originated in 1963 and is important because it is the most recognized color matching system in the world. Color matching is a complicated problem in the printing industry and this solves precisely that problem.

Pantone has evolved to become the simplest way to organize and match colors using a color catalog in a user friendly fan format.

Every color (including tones and tints) has been assigned a number to classify it. Pantone has been the preferred color matching system for over 40 years and its applications span across several industries.

What does the color of the year mean for web design?
Pantone’s Viva Magenta, being the color of the year, will strongly influence cultural perception of users, thus influencing their buying decisions. Therefore, by incorporating this color into our design, it will subconsciously trigger the desired reaction.

The color of the year 2023 is also associated with innovation and creativity. This makes it perfect for any business that wants to stand out. UX design is always evolving with the changing landscape of society, its attitudes and perceptions, and adapting in line with it. As web designers, its critical to stay ahead of the curve and maintain relevancy through your web design assets.

If you’re looking for a web design in line with current trends and best practices, explore My Best Studio’s website design and development services today.

Weight Loss Secrets You Have Never Heard Before

Posted on by Lisa S

Have you ever noticed that some people just seem to effortlessly lose weight and keep it off? These people don’t look like they’re starving themselves—they still eat, and they enjoy their food. They just somehow manage to eat less than you do, or burn more calories than you do, or both.

And if you’ve ever tried to lose weight, you know how frustrating it can be to see other people who seem to have no trouble dropping pounds while you struggle with every single calorie.

Well, I’m here to tell you: there are ways to lose weight without feeling deprived or hungry. Here are ten weight loss secrets that will change the way you think about losing weight forever.

1) Eat a small, healthy meal
Before you get to anything else, if you eat a small and nutrition-packed meal, you’re less likely to binge on ‘attractive’ foods that are highly stimulating. A small meal is about the size of your fist, or about 100 calories. A healthy meal consists of protein and fiber, whole grains, fruits, and vegetables. It’s not just about what you eat—it’s also about when you eat it! Try to space out your meals over the course of the day so that you’re not feeling hungry in between meals.

2) Eat more fiber
Fiber is found in fruits and vegetables, and it helps you feel full. It also helps to slow down your digestion and keep your blood sugar stable. You can get more fiber by eating more fruits and vegetables—but also by adding fiber to your diet through supplements!

3) Drink more water
Don’t drink your calories—drink water instead! Water helps flush out toxins in your body and keeps your kidneys healthy. It also makes you feel full so you’re less likely to eat more than your body needs. Water has no calories, so it can be an effective substitute for soda and other sweetened beverages.

4) Eat slowly and chew thoroughly.
When you take the time to enjoy your food, you may find yourself eating less because it takes longer for your stomach to feel full when you eat slowly and chew thoroughly. When you eat quickly without chewing enough times per bite it can cause gas which can be very painful and uncomfortable.

5) Get enough sleep
Sleeping allows your body to rest and recover from the day’s stressors, so that it can function at its best. If you’re not getting enough sleep, your body will be more likely to store fat—even when you’re trying to lose weight.

Remember to share these weight loss tips with your clients at your fitness studio.

Would you like to focus on improving the health and fitness of your clients while spending less time on administrative and mundane tasks? My Best Studio’s fitness studio management software can help. Learn more.

My Best Studio Software – Everything You Need to Run Your Pilates Studio

Posted on by Lisa S

Here are five good reasons to invest in My Best Studio’s pilates studio management software.

1. Customization & Flexibility
There are plenty of fitness studio management software available in the market however it’s challenging to find one that perfectly fits your needs. When it comes to choosing a pilates studio management software, ensure that it’s flexible enough to fulfill the requirements of your business. For instance My Best Studio lets you customize a whole lot of software features, allowing you to manage your studio how you want to.

2. Standard Pricing
This is a huge deciding factor when it comes to choosing a fitness studio management software. Unlike many software options on the market that have a feature-locked pricing model or exorbitant charges, My Best Studio’s pricing is standard and affordable. The fixed price makes it affordable and reasonable for the studio owner to invest in it. Companies also have a tendency to increase prices over the years – that’s another thing you’ll never have to worry about with My Best Studio.

3. Unmatched Efficiency
When you invest your hard earned money in a fitness studio software, it is fair to expect that it will be helpful and efficient. My Best Studio gives you a free demo of the software features, so you can be rest assured you know where your money is going and get bang for your buck. My Best Studio’s pilates studio management software takes the stress out of managing studio operations.

4. Ease of Use
Never used a fitness management software or pilates studio management software before? No problem! You should be comfortable using the software you invest in. My Best Studio’s pilates studio management software has been designed for ease of use.

My Best Studio is a top choice for pilates studio management software. Its efficient, comprehensive and easy on the pocket. Know more.